(I’m working on getting this entire first forum page to just list my name.)
I am going to be restarting a campaign for a client. He purchase x impressions for a month, and will do so again this coming month.
I’ve read http://adserver.webads.co.il/docs/html/manual/bestpractices.html#renewing and want to make sure of some things.
First of all, what does it mean to “recycle a campaign”?
Second, I need to keep all the statistics, and I don’t want more campaigns per advertiser. I have enough of campaigns running as it is.
So I assume I will go with the method of resetting the statistics Total, but what are the drawbacks (if any) of doing it that way as opposed to just adding on more impressions?
Third, if I delete a campaign I no longer use, what happens to the data? I need to get rid of some of the old campaigns, but I must maintain the statistics and be able to look up the old campaigns.