Flash ad click tracking by 3rd party ad server
Asked by: Vlad 787 views User Questions
we found a bunch of tokens that we can use if we run through a 3rd party ad server, but which options do our publishers have if they use AdvertPRO as a 3rd party ad server itself?
We want to run several campaigns, where AdvertPRO will be used as a master server and our publishers’ ad servers will be using code generated by AdvertPRO. Basically we faced problems when running flash banners using this way. As we understand publisher creates an HTML media on their ad server to wrap the code generated by AdvertPRO. This way they can track views through their ad server as well. But task complicates when they need to track clicks as well. Click tracking is done in AdvertPRO using ClickTAG parameter of a flash banner. As we understand when visitors click on a banner they are directed to AdvertPRO first and the AdvertPRO redirects them to an advertiser’s site. So how can we add publisher’s ad server click tracking here? Does AdvertPRO has something like other ad servers have: 3rd party tracking pixel support or a special parameter to add to generated scripts in order to generate request to a provided URL so that another ad server track a click/action?