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Newbie question: ‘Files’ vs ‘Media’ definitions?

Asked by: 1263 views User Questions

Hello, I’ve read the descriptions of ‘Files’ and ‘Media’ on this page:
http://demo.renegadeinternet.com/advertpro/docs/html/manual/terms.html#files

A Could someone pls help me and explain the difference.

* ‘Files’ are defined as “digital assets of your media, such as a GIF, JPG, or SWF creative.”

* ‘Media’ is defined as “term used to refer to banners, dynamic ads, text links, pop ups, and pop unders.” and “are reusable components that can be assigned to any number of campaigns.”

There’s a subtle difference I am not perceiving.

B I would like to understand the difference particularly in the context of the advertiser account permissions, as described here:
http://services.renegadeinternet.com/tutorials/advertiser.html

Thank you.

1 Answers



  1. renegade_mike on Apr 08, 2010

    When you create a Flash banner or graphic banner media, you have to provide a Movie URL or Image URL. You can also upload a file in that field. The file that the URL links to or the file you upload is consider the “file” for the “media” you are creating.

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